World Cup TV Ratings Thread

[narduch]

 

 

[beachesl]

Apparently, in Africa they are going nuts over the WWC, even if it is not their national team. The South African free stream feed, ggsports.tv, which I watch, goes  nuts over Haiti, as well.    

In most of Latin America except Brazil,, however, they are not showing it on the 7-10 cable sports channels, unless it is the particular national team on the public tv channels. Even then, few watching even their national teams, here, with the exception of Brazil. There is no enthusiasm over women's football in Argentina (unlike women's field hockey) at all. Argentina is pretty well there to make up the Conmebol allotment by default. Too bad. All the rest of the participating nations in the world seem excited.

[red card]

Fox averaged 5.3m for USA v VIE. About 1 million also watched on Telemundo.

So, on a pro-rated population basis, Canadian audience level (ex French language) for Nigeria match was almost 2x higher.

The 1 million on Telemundo overlapped Messi on Univision (number not yet released. Update: 1.753 million for Miami/Cruz Azul on Univision/TUDN).

It was a friends & family affair as 1.76 watched per home. This is a bit larger than the 1.68/home who watched the NFL playoffs (including SB).

Even with women's sports, more men than women tend to watch but in the 12-34 age group, more females watched.

 

Edited July 24, 2023 by red card

[red card]

Average of 1.9 million watched the Matildas opening match. Most watched WWC match ever in Australia. 46% watching tv were watching the match.

Pro-rated to Canada's higher population, it is about equal to 2.9 million Canadian viewers. In 2015, Canada's opening match vs China averaged 1.9 million.

 

Edited July 24, 2023 by red card

[red card]

1 million (reach or peak - not clear)for Football Ferns opening match. This would be equivalent to 8 million reach in Canada. Gold medal peaked at 4.4 million.

 

Edited July 24, 2023 by red card

[Watchmen]

4 hours ago, red card said:

Average of 1.9 million watched the Matildas opening match. Most watched WWC match ever in Australia. 46% watching tv were watching the match.

Pro-rated to Canada's higher population, it is about equal to 2.9 million Canadian viewers. In 2015, Canada's opening match vs China averaged 1.9 million.

 

But did you factor in that Canada's 2015 population was 35.7m vs about 40m today?

[Free kick]

On 7/22/2023 at 5:31 PM, beachesl said:

.    

In most of Latin America except Brazil,, however, they are not showing it on the 7-10 cable sports channels, unless it is the particular national team on the public tv channels. Even then, few watching even their national teams, here, with the exception of Brazil. There is no enthusiasm over women's football in Argentina (unlike women's field hockey) at all. 

Seems to me that that is a reflection of culture of Latin American in general in regards to women's sports.  You see the same in other other sports.  For example Argentina has men's basketball team that made the finals at the last men's world cup and they are ranked in the top 5 in the world and have been a top ranked side for a while.   But their women's teams are a non factor in int'l play.  They look completely uncompetitive and un prepared and finished dead last in the U19 FIBA womens WC that finished this weekend and were clearly the worst team in the tourny.   Brazil in women's basketball,  yes,  is a bit better, as you indicated.

Same for other sports,  Tennis, other the Gabriella Sabatini many years ago,  no woman player from SA or central America that I can think of has ever made an impact.   Olympics?  they are far behind the rest of world in the medal counts and I'll bet its because they get very few medals in womens competitions.   

Seems like they just don't want to support  or fund women's sports to the same degree as the rest of the world.

Edited July 26, 2023 by Free kick

[Unnamed Trialist]

Spain tv audiences, at rather tough times, are still modest.

Vs Costa Rica they put it on the second channel of RTVE, which was widely criticized, they got just over 300,000 viewers and over a 13% share. 

They put the Spain-Zambia on the first channel, also a morning weekday, and got over half a million viewers, 511,000, and a 20.6% share. 

The Spain-Japan is also at 9 am, and on a Monday.

The shares for the France WC 2019 were much higher, close to double, as the times were far better, and that team was not as good, and the boom of women's football had not really taken full effect.

 

[red card]

Fox sets a new record for WWC group stage match. Another 1.2 million watched on Telemundo. 

As comparison for Fox numbers, USMNT v Wales got 8.3m, v England got 15.4m & v Iran got 12.4m. R16 v Netherlands got 13.6m.

Reflecting the steep decline in prime time entetainment linear tv viewing in North America, the Fox audience was higher than ABC+CBS+NBC combined.

 

Colombia: 9m watched their match vs Korea Republic which is the biggest audience ever in South America for a WWC match.

The match certainly had the best atmosphere as the Colombian fans brought the noise, colour and costumes. Success of u17 & u20 women's teams, hosting and making Copa America final and the star power of Linda Caicedo have made them the most energized fan base.

https://www.fifa.com/fifaplus/en/watch/WIxIskVtcU-mP9hTc_EEEA?cid=(p_twitter)(cc_twittercard)

Ireland: Average of 500k watched match vs the Matildas. 2x higher than highest audience from 2019 WWC. 77% of all who were watching tv watched the match which is the highest share ever in Ireland for a men/women World Cup match.

Vietnam: 1.6m watched match vs Portugal. Highest ever for WWC and 22% audience share.

England: Audience peaked at 4.2m v Haiti on ITV. 39% share and higher than opening Euro match of 3.7m

France: 3.4m for Jamaica which was higher than any match from 2011 and 2015 ex QF vs Germany.

 

Edited July 28, 2023 by red card

[gigi riva]

9 minutes ago, red card said:

Fox sets a new record for WWC group stage match. Another 1.2 million watched on Telemundo. 

As comparison for Fox numbers, USMNT v Wales got 8.3m, v England got 15.4m & v Iran got 12.4m. R16 v Netherlands got 13.6m.

Reflecting the steep decline in prime time entetainment linear tv viewing in North America, the Fox audience was higher than ABC+CBS+NBC combined.

 

Colombia: 9m watched their match vs Korea Republic which is the biggest audience ever in South America for a WWC match.

The match certainly had the best atmosphere as the Colombian fans brought the noise, colour and costumes. Success of u17 & u20 women's teams, hosting and making Copa America final and the star power of Linda Caicedo have made them the most energized fan base.

Ireland: Average of 500k watched match vs the Matildas. 2x higher than highest audience from 2019 WWC. 77% of all who were watching tv watched the match which is the highest share ever in Ireland for a men/women World Cup match.

Vietnam: 1.6m watched match vs Portugal. Highest ever for WWC and 22% audience share.

 

 

 

What are TSNs numbers

[red card]

19 hours ago, gigi riva said:

What are TSNs numbers

Ireland match got 770k. Time slot helped to drop audience in half from Nigeria match.

https://canadiansoccerdaily.com/2023/07/28/canadas-2023-womens-world-cup-tv-audience-halves-for-early-morning-win-over-ireland/

[red card]

Ireland tv audience reached new heights for Canada match.

Germany: With a 60% share, 5.6 million watched their team thrash Morocco. Opening day matches each produced 1.1m.

Brazil: The best match of the tourney so far vs France had an average of 11.5m watching. It was highest early Saturday morning audience since 2008 Beijing Olympics.

 

Edited July 29, 2023 by red card

[red card]

Average of 539k watched the Melbourne mauling of Canada.

https://canadiansoccerdaily.com/2023/08/02/more-than-half-million-viewers-watch-canada-crash-out-of-2023-fifa-womens-world-cup-with-australia-defeat/

In Australia, an average of 2.42 million watched on tv/streaming. Total reach was 4.71 million which was most of any program YTD.

 

New Zealand last group stage match garnered an average of 623k which is the highest for a WWC match. 39% of the population watched the match at some point.

Germany's thriller with Colombia produced 10.4 million, the second most watched German program YTD. 

USA v Portugal at 0300 EDT drew 1.4 million on Fox.

 

Edited August 3, 2023 by red card

[kacbru]

Those aren't great numbers for Canada - given the result, probably a not a bad thing.  Yes, timing wasn't great.

Just happened to look at the TSN website and you have to scroll a long ways down the page to find anything on the Women's World Cup - past NFL, MLB, more MLB, tennis, NBA, Hockey Canada, Leafs, betting??, CFL, lots more CFL, golf, more betting, and then Women's World Cup.

[Unnamed Trialist]

17 hours ago, kacbru said:

Those aren't great numbers for Canada - given the result, probably a not a bad thing.  Yes, timing wasn't great.

Just happened to look at the TSN website and you have to scroll a long ways down the page to find anything on the Women's World Cup - past NFL, MLB, more MLB, tennis, NBA, Hockey Canada, Leafs, betting??, CFL, lots more CFL, golf, more betting, and then Women's World Cup.

I see that on TSN they continue to run BMO ads, but those that are not with any of the women's players. They've switched over, took them a few days.

[BearcatSA]

I see that McLeod is still involved in the highlights show from the Toronto studio but are Rustad, Moscato, and Walsh still involved or is it over for them?

[red card]

With less favourable times for 2 of the matches, average audience level was 40% higher than 2019. Canada played one match on a Saturday afternoon in France while the rest were on weekday afternoon/late morning.

Average audience including RDS was 1.03 million with English tv accounting for 90%+ of it.

 

 

China had the highest audience so far with 53.9m watching them getting thumped by Engalnd.

 

Edited August 4, 2023 by red card

[red card]

2.5 million on Fox for Sweden's win. As comparison in terms of overnight sports viewing, highest audience for Australian Open final was 1.1 million in 2017 on ESPN.

With the US on the plane back home, we'll now see how much interest remains in international women's football down south. After 46 matches, the average is 610k which is not surprisngly down 37% from 2019 and down 33% from 2015 but up 9% from 2011. More matches this year have also diluted the average audience but total consumption should be up.

Telemundo garnered 274k which was audience for an overnight match.

3.2 million watched Australia defeat Denmark. 70% share of Aussie tv audience and most watched sports event in 18 months.

Edited August 8, 2023 by red card

[BearcatSA]

48 minutes ago, red card said:

With the US on the plane back home, we'll now see how much interest remains in international women's football down south.

I believe Fox ditched their late night/early morning recap/preview shows for yesterday and today on their main channel but have previews and match viewing for one Friday QF (the Japan-Sweden game) and both of Saturdays QFs (England's, Australia's).  

It'll obviously drop, but by how much?

[SthMelbRed]

On 8/8/2023 at 1:51 PM, red card said:

2.5 million on Fox for Sweden's win. As comparison in terms of overnight sports viewing, highest audience for Australian Open final was 1.1 million in 2017 on ESPN.

With the US on the plane back home, we'll now see how much interest remains in international women's football down south. After 46 matches, the average is 610k which is not surprisngly down 37% from 2019 and down 33% from 2015 but up 9% from 2011. More matches this year have also diluted the average audience but total consumption should be up.

Telemundo garnered 274k which was audience for an overnight match.

3.2 million watched Australia defeat Denmark. 70% share of Aussie tv audience and most watched sports event in 18 months.

Something amazing is happening here. On Saturday, Channel 7 has moved the Matildas QF match to their main channel, with most games having been played on one of their secondary channels, thus far. This means that they're delaying their national news broadcast by at least 30 minutes, which they have never done before for any sports event. Even the AFL has felt the pressure and has moved the start of one of their biggest matches of the upcoming round to a later start time. This is likely, in part, at least, to avoid the ignominy of having their match pushed to one of the secondary channels by their own, long-standing broadcast partner.

For context, Channel 7 infamously bought the exclusive broadcast rights to the old NSL in the mid- to late-90s only to bury the coverage at 2 am on delay. This was done at the behest of the AFL, who have always feared proper football getting too much mainstream coverage. When even Channel 7 is getting fully on board the Matildas hype train, you know there's some serious anal twitching going on at the AFL head office.

[kacbru]

Similarly, the unthinkable happened in NZ last weekend.  The Bledisloe Cup game between the All-Blacks and Wallabies in Dunedin was an afternoon game to account for the round of 16 WC games that were being televised in prime time.  Sure, this was something that was likely negotiated a long time ago, but the fact that it wasn't even a point of conversation or debate is telling.

I must say, the roar in the Sydney Stadium when Australia scored their first goal was something.  It pains me to say from this side of the Tasman, but I hope they keep going.  And Kerr-mania is only beginning!

[SoccMan]

On 8/10/2023 at 12:30 AM, SthMelbRed said:

Something amazing is happening here. On Saturday, Channel 7 has moved the Matildas QF match to their main channel, with most games having been played on one of their secondary channels, thus far. This means that they're delaying their national news broadcast by at least 30 minutes, which they have never done before for any sports event. Even the AFL has felt the pressure and has moved the start of one of their biggest matches of the upcoming round to a later start time. This is likely, in part, at least, to avoid the ignominy of having their match pushed to one of the secondary channels by their own, long-standing broadcast partner.

For context, Channel 7 infamously bought the exclusive broadcast rights to the old NSL in the mid- to late-90s only to bury the coverage at 2 am on delay. This was done at the behest of the AFL, who have always feared proper football getting too much mainstream coverage. When even Channel 7 is getting fully on board the Matildas hype train, you know there's some serious anal twitching going on at the AFL head office.

Wow sounds very similar to North America in terms of how the AFL reacts to proper football, interesting but not surprised.

[Ozzie_the_parrot]

20 hours ago, SoccMan said:

Wow sounds very similar to North America in terms of how the AFL reacts to proper football, interesting but not surprised.

Think it was always a bit more extreme in Australia. Until relatively recently  it was viewed as socially acceptable there to refer to soccer as ***ball using a slur for southern European immigrants that differs by only one letter from one that was used in Canada a lot for Italians.

The narrative is pushed that soccer is not Australian which is a bit bizarre in Sydney and Brisbane when rugby league is being portrayed as the truly Australian sport. Even Aussie Rules that dominates in the southern and western states has a lot of similarities with Gaelic football.

The sports moguls from the other football codes are still trying to suppress soccer in a way you can't really accuse MLSE of nowadays in a Toronto context. Hope Australia win to annoy the soccer haters. The Matildas becoming world champions on home soil is probably their worst nightmare.

Edit: now only two more games for that nightmare scenario to unfold.

Edited August 12, 2023 by Ozzie_the_parrot

[red card]

Matildas win over France averaged 3.7 million which makes it the most watched sporting event of the past decade as per FIFA.

Sydney Morning Herald says 4.9 million watched which, over the past 2 decades, is only eclipsed by Lleyton Hewitt's 2005 Australian Open loss at 5.6 million.

And even AFL fans were on board.

 

https://www.theguardian.com/football/2023/aug/13/matildas-take-centre-stage-as-afl-fans-get-on-board-with-screenings-of-world-cup-win

Edited August 13, 2023 by red card

[SthMelbRed]

So, the Matildas' loss to the English Lionesses last night was the highest-rated TV program in Australian history! Just. Fucking. Wow!