New India league, signed up plyers to be auctioned off to teams

[beachesl]

Robert Pires and Robbie Fowler sign up for new Indian football league

• New franchise league based on MLS and cricket's IPL

• Cannavaro, Okocha and Morientes in player auction

Reuters

guardian.co.uk, Monday 16 January 2012 13.47 GMT

Article history

Italy's World Cup-winning captain Fabio Cannavaro, the former Bolton Wanderers midfielder Jay-Jay Okocha and the Arsenal legend Robert Pires are set to feature in an Indian football competition that hopes to replicate the success of cricket's Indian Premier League.

Around 30 players and six coaches from around the world will be auctioned off in the eastern Indian city of Kolkata for the league, to be staged between 25 February and 8 April.

"We have signed seven icon players for the auction and each of the six teams will have one such player with a $600,000 salary cap," said Bhaswar Goswami, the executive director of Celebrity Management Group.

Other signed-up players – all at the end of their careers – include the Portuguese midfielder Maniche, the former Argentina international Juan Pablo Sorín, the ex-Liverpool striker Robbie Fowler, the former Spain striker Fernando Morientes and the Argentinian Hernán Crespo.

CMG has signed a 30-year deal with the Indian Football Association for the league and has floated tenders for franchises, Goswami said.

"We have started with six teams this year, all in the state of West Bengal but have already been approached to expand the league to other parts of the country.

"Every team will have $2.5m (£1.63m) to spend in the first year. They will have a maximum of four foreigners and a compulsory six under-21 Indian players in their squad."

Cricket's IPL dazzled fans with its exciting Twenty20 format, player auctions, post-game parties and heavy advertising and now football – which has failed to produce top-class Indian players – is poised for a similar makeover.

"The league is modelled on Major League Soccer and of course IPL," Goswami added.

"We saw the hype and buzz around the players' auction in IPL and feel it can be an equal success. It's a brilliant concept. We expect owners to make profit much earlier than the IPL franchises.

"We are also in the process of finalising television rights for live broadcast across south-east Asia."

Goswami was bullish about the league's future and said it would change the face of Indian football. "I think we made the right start by launching it in West Bengal. It's a soccer-crazy state where 100,000 people throng to watch the local derby between East Bengal and Mohun Bagan.

"It will be a massive boost for local players to share the dressing room and field with some of the players they grew up idolising."

A cricket-dominated India ranks a dismal 162 in Fifa's rankings despite its huge population but 60 million Indians tuned in to the English Premier League's 2009-10 season.

Pires, who was last summer released by Aston Villa, said he was excited by a new challenge. "Since I had nothing in Europe, why not try something completely unknown? I've never been over there," Pires told L'Equipe.

"I am proud to be the first Frenchman to go and play there. And eight weeks is nothing."

Pires said he would at least be paid €395,000 [£326,000] for seven weeks. "If my [club] president likes me, it could be €790,000 [£652,000]. It is a lot of money. I'm not going to complain about that am I? But I'm not going there as a tourist. It's a new adventure."

[alberta white]

Robbie Fowler..?

....ROBBIE FOWLER!

Dear lord , what is that man up to?

First Australia, then Malaysia and now India.

Is he trying to become the Phillias Fog of Football and travell around the world in 80 games?

An Indian MLS based on the IPL will be an intresting concept. Athough I prefer to listen test match cricket (TMS - the quintessence of Commonwealth Radio broadcasting) I find watching the IPL entertaining, even if It has had its teething troubles on the Balance sheet front.

Heck of an Audience to broadcast to.