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New national women's soccer league


shermanator

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Calgary Foothills have announced that they are spearheading efforts to launch a new national women's soccer league. Sounds like an amateur regional based league to start with a transition to a professional league as the money allows.

Source: https://globalnews.ca/news/8122537/canadian-womens-soccer-league-calgary-push

Quote

Foothills’ current proposal would see teams based in Western Canada, Ontario, and Eastern Canada, with a Memorial Cup-style regional playdown.

While it wouldn’t be a pro league right out of the gate, Hay hopes it could get there eventually.

“A lot of this, unfortunately, comes down to the business of soccer, as opposed to the on-field product of soccer,” Hay explained. “So start with a pro-am league, but within two to three years, look to bring in sponsorship behind women’s soccer. I think there would be corporate dollars that could be brought in that could allow the league to flourish into a professional league.”

 

Edited by shermanator
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On 8/20/2021 at 1:21 PM, shermanator said:

Calgary Foothills have announced that they are spearheading efforts to launch a new national women's soccer league. Sounds like an amateur regional based league to start with a transition to a professional league as the money allows.

Source: https://globalnews.ca/news/8122537/canadian-womens-soccer-league-calgary-push

 

What they are talking about could start this year. There is already a L1O women's league, and a PLSQ women's league. They could play an inter-league championship like they did on the men's side for a couple years. Whenever any leagues in the west are ready to join in, they could.

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  • 10 months later...

Like the news since I prefer first a domestic league over a NWSL entry or two. Canucks Abroad lists only about 110 playing abroad (including NWSL but ex USL) with a chunk playing in semi-pro leagues. So, national team pool is pretty skimpy beyond 40. But it implies a pool of 30-50 players that could come back to play at home + all the NCAA/CIS kids that don't bother going to Europe.

 

Edited by red card
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  • 2 months later...

CBC interviews Maine University Dean & author of Business the NHL Way about having viable Canadian women pro leagues. But it also applies to CPL and counters many of the hand wringing about CPL clubs not making money.

Prof says the first thing needed is a deep-pocketed person/org who are willing to forgo making money for many years. They need to have a non-profit oriented goal structure for the early days and willingness to write checks to fill in the gaps. 

He cites that most NHL teams weren't making money 20-30 years ago and half of CHL teams are kept afloat today by owners writing checks because of belief in supporting the community and the sport. 

Most followers of women's leagues & easiest to attract are men who are hard core followers of the sport. This counters the fixation about catering to casuals re CPL when they're the most difficult to reach and least sticky.

High audience for women's hockey/soccer Olympics gold medal games shows there is latent interest but not necessarily interest in following it regularly. Main reasons leagues have failed are early cash flow problems, exiting investors and too quick to pull the plug.

 

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  • 2 weeks later...

FIFA released their second edition Benchmark Report on Women’s Football. They looked at 30 leagues and almost 300 clubs. It covered sporting, governance, finances, fans & players.

Lots of factoids. Here's some things I found interesting. Many can easily apply to CPL since it and women's leagues are in similar stage of development.

-    9 league employees on average
-    77% of leagues are run by the Association
-    77% have a title sponsor
-    10 leagues had broadcast revenue in 2021. Avg for leagues not bundled with a men’s league was US$415k/yr. Most matches were shown on pay tv, then paid streaming, free streaming, social media (youtube, facebook, twitter) and least was free-to-air. 37% of matches were shown on a league/club own platform.
-    Avg broadcast viewers/match was 24-31k
-    7% of clubs generated >US$1 million revenue from matchday, broadcast, commercial, and prize money sources
-    Clubs spending more than US$100k on marketing and activation generate on average US$1.1 million in more commercial revenues than those spending <US$100k
-    34% of league subsidies come from Associations. 24% from FIFA.
-    Avg attendance was 1k. Highest avg was 20k.
-    US, Mexico & Nigeria led in avg attendance. Avg cost/ticket was US$7-8.
-    Avg clubs per league was 12
-    7-8 months was season length
-    80% of leagues had a cup competition
-    73% of leagues had a mid-season break and limited foreign players
-    70% of leagues had promotion/relegation
-    26% of clubs had women managers
-    Clubs that won league titles in the past 3 years paid their players US$16k gross/yr
-    19 leagues had more than 50% of clubs mainly made up of professionals. 23% of clubs had mostly amateur players.
-    83% of leagues had no salary cap
-    80% had no CBA
-    International transfer fees hit a record US$2.1 million in 2021. 5 transfers accounted for 60% of this total. Only 4.4% of transfers involved a fee.
 

 

https://www.fifa.com/womens-football/media-releases/fifa-sets-the-pace-with-release-of-second-study-into-elite-womens-league-and


 

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  • 2 weeks later...

In the CIBC sponsorship news for CPL and Canada Soccer, it mentions this.

"CIBC is excited to contribute to Canadian soccer’s ongoing journey to build on the momentum of the sport from coast to coast to coast by helping enhance the growth of other properties that are core to the sport of soccer in Canada, such as Canada Soccer’s Para Soccer National  Team, League1 Canada and support for the development of the women’s professional game."

https://cibc.mediaroom.com/2022-11-10-CIBC-Signs-Multi-Year-Sponsorship-Agreement-with-Canada-Soccer-Canadian-Premier-League

https://canpl.ca/article/canadian-premier-league-canada-soccer-sign-multi-year-sponsorship-agreement-with-cibc

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  • 4 weeks later...
3 hours ago, narduch said:

Amazing news

It is only amazing, if it's well financed and credible. The idea you can just drop an 8 team league on this country and have it work, just ask the hockey community. I wish them luck but as the CPL has shown it's not easy task. I would have been a bigger fan of seeing the NWSL coming into this country similar to what MLS did. 

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As you can see the salaries in the NWSL have seen growth since their first season in 2013. Wonder where this new Canadian league will be in year one, is there objective to bring all the Canadians home?

Season Salary cap Salary limits
(for players ineligible for allocation money)
Allocation money
Minimum Maximum
2013 $200,000 $6,000 $30,000 N/A
2014 $265,000 $6,600 $31,500
2015 $6,842 $37,800
2016 $278,000 $7,200 $39,700
2017 $315,000 $15,000 $41,700
2018 $350,000 $15,750 $44,000
2019 $421,500 $16,538 $46,200
2020 $650,000 $20,000 $50,000 $300,000
2021 $682,500 $22,000 $52,500 $400,000
2022 $1,100,000 $35,000 $75,000 $500,000
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2 minutes ago, Cblake said:

As you can see the salaries in the NWSL have seen growth since their first season in 2013. Wonder where this new Canadian league will be in year one, is there objective to bring all the Canadians home?

Season Salary cap Salary limits
(for players ineligible for allocation money)
Allocation money
Minimum Maximum
2013 $200,000 $6,000 $30,000 N/A
2014 $265,000 $6,600 $31,500
2015 $6,842 $37,800
2016 $278,000 $7,200 $39,700
2017 $315,000 $15,000 $41,700
2018 $350,000 $15,750 $44,000
2019 $421,500 $16,538 $46,200
2020 $650,000 $20,000 $50,000 $300,000
2021 $682,500 $22,000 $52,500 $400,000
2022 $1,100,000 $35,000 $75,000 $500,000

They said they want to bring about half of the Canadian women currently playing overseas home.

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