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Sorry, why are you posting these articles about the CPL (as in Caribbean Premier League - cricket)?  

I know everyone is kind of ticked off by the new Subcription fee for The Island Games. But you've gotta love what OneSoccer is doing here. The investment is real and meaningful. DAZN is a better value

Not much? That seems like exactly the right amount. More than enough for casual fans to remain engaged with the league but not so much that it devalues the OneSoccer subscription.  Further, I don

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9 minutes ago, _Roberto_ said:

This only confirms the point I made previously in the "Parity" thread. More Canadians will watch CPL matches for free, than pay for a membership to watch games on OneSoccer. That is why OneSoccer isn't releasing any ratings numbers. If the CPL is really serious about attracting a greater audience, then it will have to forego the peanuts it is currently receiving from OneSoccer, in order to generate real $$$s once a market has been established.

Sponsors don't care "how" it's done -  they only care about "how many eyeballs & potential eyeballs" are/may/will be watching their logos and advertisement.

The media contract is already done until 2029. This provides massive leverage for CSB to cash-in in 2029. Everyone wins with these ratings, including MediaPro and CPL who got this deal before even kicking the ball - which was the best they were going to get.

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Why would CPL forgo the  "peanuts" from mediapro??  Isnt it a win win, Media pro is happy they are gettting paid by CBC, they get some subsciptions off of the CPL content and we are happy we get some wider spread CBC exposure and a well done media pro production.  It makes sense now that TSN treats CPL like the plague, if they are only in year 2 and are drawing that many eyeballs in canada.  Kinda makes me wonder if sportsnet is thinking twice about running Bunda and not trying harder to get CPL?  

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9 hours ago, Ansem said:

Putting the troll aside

 

CPL pulling MLS level TV ratings (Excluding Onesoccer data) is more than we could hope for for a year 2 league. That means MORE sponsors and ad revenues which leads to higher budgets.

CPL will be a Top 3 CONCACAF league on all metrics by the end of the decade

 

Or to put it a different way: The CPL final showed no increase over it's other Forge games on CBC, and was comparable to an MLS team that's been absolute sh!t for a few years and below another mid-season MLS game.

This isn't to denegrate the CPL on CBC.  The ratings were good enough that a continued partnership with them makes sense and benefits everyone. But the Canadian teams on TSN in the playoffs blow out these ratings.  It's just up to the the Canadian MLS teams to put in the effort.

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22 hours ago, Bison44 said:

Why would CPL forgo the  "peanuts" from mediapro??  Isnt it a win win, Media pro is happy they are gettting paid by CBC, they get some subsciptions off of the CPL content and we are happy we get some wider spread CBC exposure and a well done media pro production.  It makes sense now that TSN treats CPL like the plague, if they are only in year 2 and are drawing that many eyeballs in canada.  Kinda makes me wonder if sportsnet is thinking twice about running Bunda and not trying harder to get CPL?  

The only point I would make is a bit of an indirect argument.  In order to make the idea of a subscription attractive, MediaPro needs to make a lot of its content exclusive to the OS platform. If all content (or almost everything of value) is  available on other platforms that are either free (CBC) or very widely subscribed among sports fans (TSN/Sportsnet), then there is no real reason for fans to get OS at what is increasingly a fairly high price (prorated to about $150/yr).  So the issue for me isn’t really whether or not MediaPro and CPL want the subscription money - of course they do.  But the issue is the implications of making that a viable option.  
 

IMO, at some point MediaPro will need to decide which path it wants to go all in on, because the hybrid approach works while  they are trying to get as many eyeballs on the league as possible at this early stage, but I think the divided strategy may not be the best route over the long term.  Even among some V’s there were questions of whether or not an OS sub is worth it given the price and amount of games viewable for free.  If some of us are thinking that, I guarantee other are even more skeptical - especially as more content moves o to other platforms. 

Edited by dyslexic nam
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New Canadian content rules coming soon for digital media. This might make CPL more attractive for DAZN or other online streaming services.

 

3)New rules for streaming, digital companies including things like #CanCon exhibition requirements - coming within a few weeks in a new bill to update Broadcasting Act (but not a whole new Broadcast Act to replace the old one).
 
 
 
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17 hours ago, Watchmen said:

Or to put it a different way: The CPL final showed no increase over it's other Forge games on CBC, and was comparable to an MLS team that's been absolute sh!t for a few years and below another mid-season MLS game.

This isn't to denegrate the CPL on CBC.  The ratings were good enough that a continued partnership with them makes sense and benefits everyone. But the Canadian teams on TSN in the playoffs blow out these ratings.  It's just up to the the Canadian MLS teams to put in the effort.

The point is that not many expected these numbers for year 2.

It can only go up from here when we're talking about adding a team in Quebec and Saskatchewan and of course down the line more in Atlantic Canada and GTA

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37 minutes ago, Ansem said:

The point is that not many expected these numbers for year 2.

Absolutely fair.

38 minutes ago, Ansem said:

It can only go up from here when we're talking about adding a team in Quebec and Saskatchewan and of course down the line more in Atlantic Canada and GTA

Maybe.  This was part of the point of my post.  The numbers for the final were about the same as they were for Forge games on CBC.  They didn't go up because it was the final.  There weren't more Canadians tuning in.  Both MLS and the NHL have a similar problem: fans tune in to their home team but don't necessarily tune in just for the league.  So, I think it remains to be seen if this is what happens with the CPL.  There's clearly a core of fans that will tune in to any game, regardless.  We'll have to see how the audience develops for the CPL, and I think it's too early to judge that either way.

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I think CBC is doing their part. As I've mentioned before. CPL, CEBL, NHL, Jr hockey, Usports, Olympic events etc. CBC could put together a pretty cool all sports platform

If the point of CBC is to put forth and promote Canadian content and culture one could almost argue its a necessity 

Edited by SpursFlu
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Robert you are about 2-3 years late to this, or maybe you were saying this then, I dont remember whatever handle you were operating under then.  There was no TV deal until a few months before the inaugural game and we were all worried there might not be TV at all.  At the time most people were happy to have a TV deal done and have a stable long term deal and the media pro investment into the league.  Now we have pretty regular double headers on the weekend on CBC, games on the radio, games on Fox sports as well as the One soccer site for the all inclusive package.  AND the league has survived for the first 2 years!!!  It really seems like you are working hard to find things to complain about.. it hasnt been perfect but it didnt seem like CBC, TSN sportnet etc were too excited to jump on with our new league.  Overall its worked out pretty good.....

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I don't work for CBC, but I've seen in the past where they got lambasted for committing to broadcasting large events (CFL season, curling bonspiels, soccer tournaments,...) and not showing all of the games.  Most of the time, they were dropped by the organizations.  Nowadays, they generally partner with some of the other broadcasters to spread large events over many channels rather than try to show it all themselves.  For that reason, I don't see them taking on all of the CPL games themselves.

The CBC is not a sports network.  They have to cover news and culture, among other things.  They have some slots for sports, but not enough to add a complete CPL season while still showing their other programs (including other sports).  I'm sure they want to show some CPL games, just not all of them.

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3 hours ago, _Roberto_ said:

Is it not in the best interest of the CPL to grow as quickly as possible? Why sign a long-term deal for broadcast rights that is based on the quality of your product today, when that level of quality will hopefully improve from year to year? Sure, any broadcaster will love a long-term contract at an inexpensive price, but is that good for the league? Wouldn't a one-year contact with the CBC for next to no-peanuts, with a condition that the CBC has to broadcast every game live, have been a far better deal for the CPL? Free national exposure for a year. Quality of play improves. A year later the CPL would be in a far better position to negotiate the rights for their product and to make up the discount sacrificed in the previous year.

It's more in the interest of the CPL to be as stable as possible. Growth will come with stability.  

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The CBC also bumped pretty much all of their programming to show the Olympics round the clock.  But those are huge money-makers for the broadcaster, with many millions of viewers.  I don't see half a dozen CPL games per week spread over a few months with <100,00k viewers per game as being in the same class.  It fits more with show jumping, curling, track and field, rugby sevens,...  that is, they get the sports slots on the weekends.

Again, I don't work there and I'm not in the know.  I'm just describing how I see the CBC do its sports business.

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At one time CBC was planning to launch a sports network covering Olympic sports and amateur sports. But it got derailed along the way along in what has been so far a lost century for the network.

But with the advent of streaming, they do cover a lot of Olympic related sports beyond what they show over the air. Pre covid, they would be showing 3+ events every weekend. In October, considering the covid cancellations, you can still stream mountain bike racing, swimming, horse racing & half marathon championships. 

So CPL fits in this bucket: rights are available & cheap, Olympic related sport + bonus of all Canadian based teams and a rare sport that actually reflects Canada's demographics.

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6 hours ago, rkomar said:

I don't work for CBC, but I've seen in the past where they got lambasted for committing to broadcasting large events (CFL season, curling bonspiels, soccer tournaments,...) and not showing all of the games.  Most of the time, they were dropped by the organizations.  Nowadays, they generally partner with some of the other broadcasters to spread large events over many channels rather than try to show it all themselves.  For that reason, I don't see them taking on all of the CPL games themselves.

The CBC is not a sports network.  They have to cover news and culture, among other things.  They have some slots for sports, but not enough to add a complete CPL season while still showing their other programs (including other sports).  I'm sure they want to show some CPL games, just not all of them.

That has happened on occasion but I've seen more criticism of CBC for covering sports (HNIC) and steering viewers to CBC News Network to see The National.

Why are we not discussing the truth that MediaPro/OneSoccer has invested many millions of dollars into the infrastructure of the CPL and they have plenty of reasons to maintain their broadcast rights?

I believe the compromise of two Saturday games on CBC was perfect. The only way to make it better is to ensure that CBC also covers the championship final live.

 

Edited by Blizzard
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  • 2 weeks later...
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They seem to be really, really gambling on their French Ligue 1 rights. And that B3 rating is "on review for further downgrade".

 

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Edited by andersonQRT
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